It’s no secret that with more people now staying home, streaming media consumption has shot through the roof.
Our team at Reelgood took a closer look at just how big of an impact COVID-19 and social distancing have had so far on the viewing activities of our nearly 4 million monthly active users, and the results do not disappoint.
Consumers are now officially streaming more content during business hours compared to off-hours
Netflix is undeniably the most popular streaming platform among consumers right now, snagging a share of almost 42% of all total playback for the past three (3) weeks
Surprisingly, free ad-supported service Tubi comes in fifth with 3.71% which is noticeably higher than the numbers Apple TV+ or even HBO managed to pull